Mamil
Mamil[1] or MAMIL[2] (an acronym standing for "middle-aged man in lycra".[3]) is a middle aged man who rides an expensive racing bicycle[1] for leisure, wearing professional style body-hugging bicycle jerseys and bicycle shorts.[2]
The word was reportedly coined by British marketing research firm Mintel in 2010.[4] It gained further popularity in the United Kingdom with the success of Bradley Wiggins in the 2012 Tour de France and at the 2012 Summer Olympics[4]
Buying an expensive road bicycle has been described as a more healthy response to a midlife crisis than buying an expensive sports car.[5][6]
In Australia the popularity of cycling with middle-aged men wearing lycra has been described as associated with the Tour Down Under and the 2011 Tour de France winner Cadel Evans.[7] The former Prime Minister of Australia Tony Abbott has been described as a "mamil".[8] This rise in popularity has been echoed in the United Kingdom where Olympic, Tour de France, and UCI World Championships victories in recent years have spurred interest.[9]
References
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Look up MAMIL in Wiktionary, the free dictionary. |
- Catherine Bennett in The Observer: Modern tribes: the midlife cycling obsessive
- MAMIL in Oxforddictionaries (added 2014) : http://www.oxforddictionaries.com/fr/definition/anglais/MAMIL
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- ↑ http://sportsillustrated.cnn.com/2012/olympics/2012/writers/alexander_wolff/08/03/british-cycling-revolution/index.html
