Appeal to nature

Not to be confused with naturalistic fallacy.

An appeal to nature is an argument or rhetorical tactic in which it is proposed that "a thing is good because it is 'natural', or bad because it is 'unnatural'".

Forms

General form of this type of argument:

N is natural.

Therefore, N is good or right.

U is unnatural.

Therefore, U is bad or wrong.

In some contexts, the use of the terms of "nature" and "natural" can be vague, leading to unintended associations with other concepts. The word "natural" can also be a loaded term – much like the word "normal", in some contexts, it can carry an implicit value judgement. An appeal to nature would thus beg the question, because the conclusion is entailed by the premise.

Opinions differ regarding appeal to nature in rational argument. Sometimes, it can be taken as a rule of thumb that admits some exceptions, but nonetheless proves to be of use in one or more specific topics, (or in general). As a rule of thumb, natural or unnatural facts provide presumptively reliable good or bad values, barring evidence to the contrary. Failure to consider such evidence commits a fallacy of accident under this view.

Julian Baggini explains that "[E]ven if we can agree that some things are natural and some are not, what follows from this? The answer is: nothing. There is no factual reason to suppose that what is natural is good (or at least better) and what is unnatural is bad (or at least worse)."

History

The meaning and importance of various understandings and concepts of "nature" has been a persistent topic of discussion historically in both science and philosophy. In Ancient Greece, "the laws of nature were regarded not [simply] as generalized descriptions of what actually happens in the natural world… but rather as norms that people ought to follow… Thus the appeal to nature tended to mean an appeal to the nature of man treated as a source for norms of conduct. To Greeks this… represented a conscious probing and exploration into an area wherein, according to their whole tradition of thought, lay the true source for norms of conduct."

In modern times, philosophers have challenged the notion that human beings' status as natural beings should determine or dictate their normative being. For example, Rousseau famously suggested that "We do not know what our nature permits us to be." More recently, Nikolas Kompridis has applied Rousseau's axiom to debates about genetic intervention (or other kinds of intervention) into the biological basis of human life, writing:

[T]here is a domain of human freedom not dictated by our biological nature, but [this] is somewhat unnerving because it leaves uncomfortably open what kind of beings human beings could become… Put another way: What are we prepared to permit our nature to be? And on what basis should we give our permission?

Kompridis writes that the naturalistic view of living things, articulated by one scientist as that of "machines whose components are biochemicals" (Rodney Brooks), threatens to make a single normative understanding of human being the only possible understanding. He writes, "When we regard ourselves as 'machines whose components are biochemicals,' we not only presume to know what our nature permits us to be, but also that this knowledge permits us to answer the question of what is to become of us… This is not a question we were meant to answer, but, rather, a question to which we must remain answerable."

Philosophers such as Jacques Derrida, Bruno Latour and others have also questioned inherited understandings of nature in their work.

Examples

Some popular examples of the appeal to nature can be found on labels and advertisements for food, clothing, and alternative herbal remedies. Labels may use the phrase "all-natural", to imply that products are environmentally friendly and/or safe. However, it has been suggested that whether or not a product is "natural" is irrelevant, in itself, in determining its safety or effectiveness.

See also

• Chemophobia
• Ethical naturalism
• Greenwashing
• Green brands
• Green marketing
• Human nature
• Naturalistic fallacy
• Natural kind
• Natural justice
• Natural law
• Natural selection
• Noble savage
• Norm (philosophy)
• Technophobia

External links

• Nature, Human Nature, and Biotechnology
• Appeal to Nature
• Dietary Supplements: How To Know What Is Safe American Cancer Society: §The "Natural Is Safe" or "Natural Is Better" Myth (Archived from the original 18 April 2008)
• Thomas Hobbes A Brief of the Art of Rhetorick Chap. XI "Of the Colours, or Common Opinions concerning Pleasure." Chap. XVI "Of Proofs Inartificial."