Fucking Hell
<templatestyles src="Module:Hatnote/styles.css"></templatestyles>
Fucking Hell label
|
|
| Type | Pilsner |
|---|---|
| Country of origin | Germany |
| Introduced | 2011 |
| Alcohol by volume | 4.9% |
Fucking Hell is a German Pilsner or pale lager. It is named after the village of Fucking in Austria. The beer's name (which also plays on hell, the German word for 'pale' and a typical description of this kind of beer) was initially controversial. Both the local authorities in Fucking[1] and the European Union's Trade Marks and Designs Registration Office initially objected to the name. It was eventually accepted and the lager is now sold internationally.
Fucking Hell is a Pilsner with an alcohol content of 4.9%.[2] The beer is not brewed in Fucking, and at the time of its launch the village had no brewery.[1]
History
In 2010, two German businessmen, Stefan Fellenberg and Florian Krause,[3] applied to register a Community Trade Mark to name a beer "Fucking Hell".
The European Union's Trade Marks and Designs Registration Office initially refused to grant a trademark for the beer on the grounds that it contained an expletive.[4][5] However, Fellenberg and Krause argued that the name referred to the village in Austria and that Hell was an Austrian and Southern German term for pale lager.[4][6] The Trade Marks and Designs Registration Office then permitted the registration of the trademark, stating that the name was "an interjection used to express a deprecation, but it does not indicate against whom the deprecation is directed, nor can it be considered as reprehensible to use existing place names in a targeted manner (as a reference to the place), merely because this may have an ambiguous meaning in other languages."[1]
Fellenberg and Krause intended to use the trademark as a brand name and use it to produce Fucking Hell branded food and clothing.[4] The beer went on sale in Europe, Asia and Australia in 2011.[2]
See also
References
<templatestyles src="Reflist/styles.css" />
Cite error: Invalid <references> tag; parameter "group" is allowed only.
<references />, or <references group="..." />- ↑ 1.0 1.1 1.2 Lua error in package.lua at line 80: module 'strict' not found.
- ↑ 2.0 2.1 Lua error in package.lua at line 80: module 'strict' not found.
- ↑ Lua error in package.lua at line 80: module 'strict' not found.
- ↑ 4.0 4.1 4.2 Lua error in package.lua at line 80: module 'strict' not found.
- ↑ Lua error in package.lua at line 80: module 'strict' not found.
- ↑ Lua error in package.lua at line 80: module 'strict' not found.
