Shelf Awareness
| Editor | John Mutter |
|---|---|
| Categories | Book reviews, trade publications |
| Frequency | Daily/Twice weekly |
| Publisher | Shelf Awareness |
| First issue | 2005 |
| Country | United States |
| Language | English |
| Website | [1] |
Shelf Awareness, also known as The Shelf, is an American publishing company that produces two electronic publications/newsletters focused on bookselling, books and book reviews.
Overview
With offices in Seattle, Washington, and Montclair, New Jersey, Shelf Awareness publishes an e-newsletter for the book industry and an e-newsletter for general readers.
Shelf Awareness Pro is a daily trade magazine for booksellers, publishers, librarians, and literary agents with a circulation of 33,000.[1] Shelf Awareness for Readers is a twice-weekly (Tuesdays and Fridays) book review publication for consumers with a circulation of 300,000.[2] Approximately 80 independent bookstores send out a version of Shelf Awareness for Readers to their customers.[3]
History
The company was founded by editor/journalist John Mutter (editor-in-chief) [4] and Jenn Risko (publisher) [5] in 2005 to produce a trade magazine for booksellers.[6]
The circulation of Shelf Awareness Pro (also called Shelf Awareness for the Book Trade) is more than 33,000[1] industry professionals and is considered an essential trade publication for booksellers, publishers, librarians, and literary agents.[7][8] The publication reports on independent bookstores, including openings, expansions, moves, staffing and closures; bookselling; publishing industry news, such as new titles, staffing, imprints, etc.; e-books and e-publication; authors; awards; media coverage of books and authors; and other features.[9] Shelf Awareness Pro is often cited and/or sourced by other publications covering books and bookselling.[10][11][12][13][14][15]
In 2011, Shelf Awareness launched a consumer book review version called Shelf Awareness for Readers.[16][17] The company hired Marilyn Dahl as the review editor[18] and Jennifer Brown as the children’s literature editor.[19] The consumer version, called Shelf Awareness for Readers (also known as Shelf Awareness: Enlightenment for Readers), has an approximate circulation of 300,000 readers.[2] Key features include book reviews, author interviews, contests, and book-related news.
A version of Shelf Awareness for Readers is also sent out by approximately 80 independent bookstores to their customers.[3] The “Bookstore Edition” includes the bookstore’s events and the ability for readers to buy books reviewed directly from the store, as well as the bookstore’s logo and other branding.
See also
- New York Review of Books
- Kirkus Reviews
- Booklist
- Library Journal
- Publishers Weekly
- San Francisco Review of Books
References
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<references />, or <references group="..." />External links
- Official website
- Malapros Bookstore,
- Library Thing
- Richard Hugo House Kristen Steenbeeke, Hugo Blog, August 31, 2011
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- Pages using duplicate arguments in template calls
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- Official website not in Wikidata
- American literary magazines
- Book review magazines
- English-language magazines
- Magazines established in 2005
- Magazines published in New Jersey
- Magazines published in Washington (state)
- Media in Seattle, Washington
