Virgin Hotels
| File:Virgin Hotels logo.png | |
| Founded | New York, USA (2010) |
|---|---|
| Headquarters | Miami, United States |
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Key people
|
Raul Leal - CEO |
| Website | www |
Virgin Hotels is a brand of hotels created by Sir Richard Branson's Virgin Group, launched in 2010.[1] The current Virgin Hotels company, based in Miami, United States, is currently seeking hotel opportunities and is preparing its first hotels.[2]
History
In October 2011 Virgin Hotels bought the 27-story Old Dearborn Bank Building in the Loop area of Chicago for $14.8 million from Urban Street Group LLC.[3] On January 15, 2015 the first Virgin Hotel opened.[4] One element of Virgin Hotels' business plan was to acquire distressed properties in North America cheaply during the property downturn, but banks decided to hold distressed real-estate assets until the market for them rebounded rather than sell them so the company fell well behind its planned timetable.[5]
Development
Further hotels are being planned in New York and Nashville.[6] The 300 room New York site will be located on the corner of 29th Street and Broadway.[7] The 240 room Nashville property is to be located at One Music Row.[6]
The British-based Virgin Hotels Group Limited owns the Virgin Limited Edition portfolio of properties that include luxury resorts such as Necker Island.[8]
The group aims to have hotels in 20 locations by 2025.[4] When asked about the operation, Virgin's Richard Branson said "There won’t be hidden charges, and you won’t get charged $10 for a chocolate bar you know you can buy at a store for $2."[9] Branson has stated that the brand is geared toward the female business traveler.[10]
Locations
Current
- Chicago, United States - Opened January 15, 2015.[11]
Planned
- Nashville, United States
- New York City, United States
- Dallas, United States
- Palm Springs, United States
References
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- ↑ 4.0 4.1 http://www.ttgdigital.com/news/virgin-hotels-first-property-opens-in-chicago/4694905.article
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- ↑ Lua error in package.lua at line 80: module 'strict' not found.
- ↑ http://www.ttgdigital.com/news/virgin-hotels-first-property-opens-in-chicago/4694905.article
External links
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